Luca Africa

The Simplest Finance and Bookkeeping Tool for SMEs Business.

Luca is a cutting-edge bookkeeping app designed to revolutionize the way businesses manage their financial records. With its intuitive interface and powerful features, Luca provides an efficient and user-friendly solution for entrepreneurs, freelancers, and small to medium-sized businesses.

Client

Luca

Service

Branding, UX Research, Product Design

Year

2021

Location

Lagos, Nigeria

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Challenges

Small businesses often struggle with financial management, lacking resources for full-time accountants. Luca needed a user-friendly, efficient solution to streamline bookkeeping.

Manual Financial Processes

Most users were relying on time-consuming manual methods for bookkeeping.

Manual Financial Processes

Most users were relying on time-consuming manual methods for bookkeeping.

Manual Financial Processes

Most users were relying on time-consuming manual methods for bookkeeping.

Low Accessibility

Real-Time Insights

YTL's Approach

YTL led the UX research, branding, and product design for the platform, focusing on simplifying the user experience while addressing the core needs of SMEs.

User-Centered Design

We created a streamlined, user-friendly interface that made it easy for non-financial experts to track income and expenses and generate financial reports. The design prioritized accessibility, ensuring that the platform could be easily used by entrepreneurs across varying levels of experience.